Mission Statement
The Jack London Improvement District is a 501(c)3 non-profit organization whose mission is to create, promote and maintain an inviting environment for people who visit, live, or work in the Jack London District, and build an inclusive and resilient commercial community that values the diverse history, economies, culture, and people of this place. Through programs focused on beautification, safety, and promotion, we foster economic vitality and quality-of-life in Oakland's unique, historic urban waterfront community.
Diversity, Equity, and Inclusion
This organization is committed to incorporating the values of diversity, equity, and inclusion in the governance and operations of the District. The diversity of businesses, visitors, and residents of this neighborhood are its strength and should be celebrated, reinforced, and expanded. This neighborhood is a cultural gem and nightlife destination with a broad variety of entertainment venues, a publicly accessible waterfront, a transportation and logistics hub, a residence for over 4,000 people, a one-hundred-year- old wholesale produce market, a home to legendary black-owned establishments, an artist and fabricator district, and more. As neighborhood stewards and community builders, this Improvement District is working to ensure all are welcome and can thrive in this dynamic place.