A Conversation with John Eric Henry
Tag: Features
In honor of Black History Month, get to know JLID Board Member, community organizer, and entrepreneur, John Eric Henry, as we discuss his company, Pinnacle Drone Light Shows, and work in the community.
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Q: How did you get into the drone industry, and what inspired you to start your own business? Tell us a little bit about Pinnacle Drone Light Shows.
A: I've designed and created large community events for the past 30 years. About nine years ago, I began exploring ways to enhance the event experience for my attendees. I wanted to offer something innovative and rooted in technology. Drawing inspiration from Guy Laliberté's "The Fabulous Story of the Creator of Cirque du Soleil" and "Project Future: The Inside Story Behind the Creation of Disney World," I was motivated to step onto the world stage, rather than just setting it up. The research led me to the drone industry, where I saw an opportunity to blend technology with entertainment in a unique way.
Drone Light Shows are a captivating fusion of technology and artistry. By choreographing fleets of drones equipped with vibrant lights, we create dynamic aerial displays that paint the night sky with patterns, images, and narratives. These shows offer a modern alternative to traditional fireworks, providing customizable and environmentally friendly spectacles that captivate audiences.
Q: Can you share a moment in your career that made you especially proud?
A: One of the proudest moments in my career was assisting a client in mid-Alameda County who was experiencing homelessness. Over three years in my safe parking and shelter program, he transformed his life and now resides in a one-bedroom apartment in the City of Alameda. His resilience in navigating a complex system and not giving up was inspiring.
Q: How do you see drone technology shaping the future of entertainment and live events?
A: Drone technology is revolutionizing entertainment and live events. While there's excitement, there's also apprehension about AI and technology in the world. I've developed a particular approach involving low-altitude, immersive experience drones capable of performing in indoor spaces. Two years ago, I collaborated with the SF Community Arts Land Trust (PushDance) and a group of Theater Arts Students at Stanford to integrate drones as dance partners with professional dancers. The results were astounding. The dancers began to assign human characteristics to their drone partners, even naming them, recognizing subtle movements that warranted personal identification.
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Q: What inspired you to join the JLID Board of Directors? How long have you been on the board?
A: I'm in my third year as a Jack London Improvement District board member. A good friend and mentor, Michael Carilli, encouraged me to join the board to collaborate with existing members in revitalizing the Jack London area and bring space and community activation to the forefront.
Q: How does your work contribute to the Jack London District, and what excites you about the neighborhood’s future?
A: Through my work, I aim to bring innovative and engaging events to the Jack London District, enhancing its cultural vibrancy. The neighborhood's future is essential to me personally and professionally, especially the potential to blend technology with community engagement, creating experiences that resonate with residents and visitors alike.
Q: What does Black History Month mean to you as a business owner and community leader?
A: Black History Month is an opportunity to showcase business leaders and innovators who might not otherwise be recognized. Last year, Ryan Yamamoto from Channel 5 News featured me in a story that generated significant buzz. I received calls from businesses and local Black community members who expressed pride in seeing someone like them involved in technology and creating drone shows. It was a moment of visibility and validation. I followed up with Ryan about remarks from the Black community, and he replied, "Now you are seen.”
Q: What advice do you have for young Black innovators and entrepreneurs looking to break into tech-driven industries?
A: My advice to young Black innovators and entrepreneurs looking to break into tech-driven industries is to surround themselves with supporters and mentors who understand their vision and can guide them toward greatness. Resilience and drive are crucial; it's easy to become discouraged and give up. Celebrate your successes, learn from your missteps, and keep moving forward.
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Q: You have extensive experience in live event coordination—what are some notable events you’ve organized in Oakland, and what impact have they had on the community?
A: Last year, in conjunction with The City of Oakland, Visit Oakland, and Todos Restaurant, I was responsible for creating 12 festivals as part of the Activate Oakland grant. The grand finale event in June was a collaboration with Ibby Sasso and her team at Creative Growth's 50th-year celebration. The event featured a runway and music where clients with special needs showcased their specially designed, brilliant-colored attire. The event was packed with family, friends, and supporters who watched the performers strut their stuff. I was moved and motivated in many ways and proud to bring that event to life. From that event, I learned to be bold and brilliant every day, feeling that 30 years of event experience led me to that moment.
Q: Are there any upcoming drone shows or special events you’re planning in Oakland that the community should know about?
A: Rumor has it that there will be at least four drone shows for the Oakland Roots, as well as drone shows for Oakland Pride, the Jack London Improvement District, Día de los Muertos, a drone summer show series at Lake Merritt, and drone shows in Emeryville, Alameda City, and Hayward. Check our website and social media as we build shows, and see our work with low-altitude drones on our website: www.pinnacledronelightshows.com.